Brands Only Mentioned in 10% of IoT Market Discussion
April 25, 2016
The Internet of Things is vast, and the immensity of the market fosters robust competition. The competitive landscape is diverse, including companies that range from chip and hardware manufacturing to developing software and optimizing data networks. However, mentions of brands only account for about ten percent of all IoT discussion.
While brand discussion is led by Intel and Google (Alphabet), conversations about IoT applications and fears are more prevalent.
To learn more about what is driving discussion in the IoT market along with what is driving brand mindshare, download our free report: The State of the IoT.
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