Brick & Mortar Retailers Quiet on the Smart Home Front
May 17, 2016
Retailers are not a driving force in Smart Home discussion. While Best Buy gained a small amount of buzz while participating in a Home Show, mentions across retailers were sparse outside of that, making up less than one percent of market discussion on Twitter. Though consumers review products across all retailers, brick & mortar and online, there is very little mention of retailers in social conversation about Smart Home.
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