Consumer demand in the wearables market continues to fall, but the dynamics of consumer perception are continuously shifting. In terms of mindshare, Fitbit is dominating. After experiencing a drop in attention during November 2014, after the announcement of the Apple Watch, Fitbit has recovered to see a continually growing share of consumer attention. Aside from Fitibt, consumers are showing steady […]
Samsung is actively working to maintain an edge against Apple in the smartphone market as overall demand is dropping. It was recently announced that they will push forward the release their next Galaxy Note phone to early August in order to beat the announcement of Apple’s new handsets, which typically occurs in September. The Galaxy […]
As you may already know from our most recent Press Release, consumer demand for connected home devices is falling. Issues with connectivity and difficulties with installation are deterring mainstream adoption, but, in the midst of stagnating demand, Amazon is opening development on their voice technology software, while investing some $100 million in their ‘Alexa Fund’ to […]
Consumer interest in wearable technology has been falling since a large holiday peak in January, but the introduction of new products continues to engross consumers. This month, consumers were impressed by Thalmic Labs’ Myo Gesture Controlled Armband, and while Best Buy continues to be the best wearables retailer, companies are increasingly shunning the typical retail […]
The Smart Home is becoming a reality with the introduction of connected lights, plugs, lamps, refrigerators, coffee makers, thermostats, security systems, and so much more. Consumers can increasingly turn to technology to ensure that their home is safe and efficient, yet, they aren’t. Consumer reviews of connected home devices have been consistently decreasing since January […]
As the Internet of Things continues to grow with the introduction of more and more connected devices, the opportunities to integrate technology into everyday life seem to be increasing exponentially. This growth is coupled with growing reputability, as major players like Samsung and Google acquire smaller Home Automation companies. In 2014, Samsung acquired SmartThings, maker […]