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Testimonials
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Blog
Mobile World Congress 2015 Report
Mobile World Congress 2015 Report Find Out Which Brands and Products were the Biggest Winners in Barcelona Argus Insights has been monitoring social conversations at this year’s Mobile World Congress in Barcelona. Before MWC, we hosted a webinar highlighting the brands and products that drove the most mindshare heading into the showcase, for which the slides and presentation […]
OnePlus One or OneMinus One?
In November we covered the new kids on the block in the smartphone market, Chinese manufacturer OnePlus. Their goal was to disrupt the market by selling high-end smartphones for more than half the price of Apple, Samsung, HTC, etc. They succeeded in driving awareness to their campaign and gained approval from the consumers who took notice of […]
Did the Green Peace Protest Send the Amazon Fire Phone into the Red?
There has been a new development in the failed launch of the Amazon Fire phone. It has been reported that a majority of negative consumer reviews for the Amazon Fire phone are a result of a Green Peace inspired protest, and are written by “environmentalists unhappy with the fact that Amazon’s massive cloud computing infrastructure […]
AT&T Misses Estimates, Cuts Forecast, Adds More Fuel to Fire Phone
Scott Moritz’s coverage of AT&T’s recent miss of Wall Street expectations is just another bit of evidence that launching a new handset on AT&T’s network has not worked out well for AT&T or the handset manufacturer. The graph below demonstrates that AT&T is not alone in this descent, as every Smartphone retailer except T Mobile […]