MWC 2015 Mindshare Winners: Ericsson, HP, Apple & Huawei
Argus Insights has been tracking all social conversation about Mobile World Congress, and is ready to reveal some of the most popular brands of the show. Our winners secured the most mindshare in their category, prompting continued engagement and conversation.
And the winner is…
With cloud related announcements ranging from an Industrial Cloud partnership with Intel to a Connected Traffic Cloud to introducing a Volvo cloud platform, Ericsson gave MWC followers a lot to talk about
HP was driving interest in NFV through their proof of concept with Orange, OpenNFV partnership with Telefonica, and targeted comments from their CEO about improving infrastructure with virtualization.
Though the smartphone giant was not actually present at the show, Apple dominated mindshare and the iPhone 6 was awarded ‘Best Mobile of the Year’ along with the LG G3
Huawei got people talking with the early announcement of the round, Android Wear enabled Huawei Watch.
For more details about why and how these brands won mindshare during the show, and an outline of overall trends plus winners and losers in several more categories, request a copy of our Mobile World Congress 2015 Report. Typically a $3,000 value, we are offering this report to our readers for free.